Willis Partners with Innography® to Launch Willis PatentWize™
Business Intelligence Solution Part of Broader Plan to
Offer Products and Services to Help Companies Manage Intellectual Property Risk
NEW YORK, August 09, 2010 — Willis Group Holdings (NYSE: WSH), the global insurance broker, announced today
it is partnering with Innography® to launch Willis PatentWize™, an enterprise-wide business intelligence solution that is
part of Willis’ overall plan to help companies better manage their intellectual property (IP) risks.
Willis said it will offer a comprehensive suite of technology, consulting and risk transfer solutions that will
deliver a complete approach to intellectual property risk management. The broker’s strategy is built around Willis
PatentWize, designed to help companies of all sizes gain a better understanding of their IP risks.
“Intellectual property and other intangible assets are a critical and growing part of the global economy, and
carry with them a unique set of risks,” said Don Bailey, Chairman and CEO of Willis
North America. “Those risks are on the rise as a result of the increasing globalization of
business, investments in offshore operations, and the ubiquitous use of information technology, which makes IP assets
more difficult to protect.”
In the U.S. alone, intellectual property is worth $5 trillion, and accounts for more than half of
all U.S. exports, helping to drive 40 percent of U.S. economic growth, according to the U.S.
Chamber of Commerce’s Global Intellectual Property Center (GIPC). The theft of intellectual property is a growing
problem, accounting for $500 billion to $600 billion in lost sales each year, or 5-7 percent
of world trade, as reported by the Organisation for Economic Co-operation and Development (OECD).
“In this environment, there is a greater demand for sophisticated IP risk management solutions. Willis is uniquely
positioned to meet that need through our consulting and analytical services and innovative insurance solutions,” said
Bailey. “Our partnership with Innography and the launch of Willis PatentWize is a crucial step for
Willis to develop a robust platform to help companies manage and mitigate their intellectual property risks.”
Willis PatentWize establishes a new standard for effectively dealing with IP risk by providing rapid and relevant
insights based on the automated correlation of patent, trademark, legal, financial and other key information. Powered
by the Innography software platform, this IP business intelligence solution instantly displays real-time visualizations that can
be leveraged to:
- Improve the strength and marketability of new technologies and inventions
- Identify emerging industry
trends, opportunities and threats
- Disclose and preempt points of exposure to litigation
- Reveal critical details when
evaluating merger and acquisition candidates and partnerships
- Conduct required portfolio reviews and compliance audits
- Facilitate intra-and
cross-organizational collaboration and reporting
“As a CEO, I understand the critical role that risk and intellectual property plays in corporate strategy.
It is a frequent challenge shared by everyone with board responsibilities, regardless of the industry. By
partnering with Willis, we are innovating to directly address these customer pain points and introduce a
new standard in IP risk analysis,” said Robert J. Lynch, CEO of Innography. “Powered by Innography,
Willis PatentWize reinforces this customer commitment by delivering a robust, reliable solution so organizations have a
leading edge when acquiring, enforcing and managing their strategic intellectual property investments.”
Willis PatentWize combines dozens of patent, trademark and business data sources from more than 70 countries to
generate interactive visualizations that make IP research and analysis more efficient and cost-effective. It initially will
be offered to Willis clients in North America starting August 17, 2010 with the potential for
future international expansion.
On August 17, 2010 at 11:00 a.m. (EDT), Willis and Innography will co-host a live webinar on
effective IP risk management strategies by showcasing actual use case scenarios and demonstrating Willis PatentWize. For
more information and to register, visit ipriskwebinar.w.innography.com.
Innography® delivers a comprehensive, online intellectual property business intelligence application that enables companies of all types and
sizes to achieve the optimal return on their IP investments. By correlating patent and trademark data
with financial, litigation and other key business information, Innography instantly generates a variety of unique visualizations
to help organizations reduce the time it takes to perform IP research and reduce associated legal
expenditures. This enables corporations to get products to market faster, uncover new and more lucrative revenue
sources, keep better track of competitors, manage litigation claims, and stay on top of additional IP-associated
functions. Visit www.innography.com to view a brief online product demo or call 1.512.306.8688 for
Willis Group Holdings is a leading global insurance broker. Through its subsidiaries, Willis develops and delivers professional
insurance, reinsurance, risk management, financial and human resource consulting and actuarial services to corporations, public entities
and institutions around the world. Willis has more than 400 offices in nearly 120 countries, with
a global team of approximately 17,000 employees serving clients in virtually every part of the world.
Additional information on Willis may be found at www.willis.com.
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